The basic question of children's tv

is:

What sort of people do we want in the future?

This is how children’s media intersects with formal education. But the latter is bogged down in ‘What do we want people to know?’, while public service media has never had that constraint. So it’s been about style, and vision, and passion, and inspiration.

Right to the end, this question is what informed and guided children’s television. It was rarely vocalised, because it didn’t need to be. It was in the atmosphere, in the walls, in the blood of the departments and the people who made the programmes.

I’ve seen nothing in web media which reassures me that people are thinking on this sort of level.

That worries me.