Away in some near-future vaguely-Gibsonian alternative universe, there goes an industry like this: the personal shopping channel. Back here, ‘Personal shoppers’ are well-known amongst… well, basically, the rich. So maybe I wouldn’t know, but nevertheless the personal shopping channel is not something that’s attracted my attention.
The basic idea is this; the personal shopper heads out into the brave new world of… gosh, I don’t know, Regent Street, Soho, wherever such people go these days. Meanwhile, they’re videoed by the shopping channel people, who – moments later, in a nearby Starbucks – cut together and upload footage of the shopper’s selections. Uploaded solely for the individual paying for the personal shopper, of course.
Is anyone doing this? They should be. It feels so… frivolously, gloriously, pointlessly right.